Ocean Beach Ibiza hiring Marketing Manager at Dubai, United Arab Emirates

Main Duties and Responsibilities:

• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Build marketing programs to support specific marketing objectives across different channels and segments in support of the overall strategic marketing plan working alongside all business departments.
• Take the lead in the organisation of competitor market research and identifying current market trends in order to develop key opportunities for growth.
• Ability to identify and reach out to the correct target market
• Developing partnerships with media outlets including newspapers, magazines, radio stations, television channels, and online publications to promote brand awareness via advertising and editorial.

• Creating and developing promotional campaigns working alongside the design team including advertising materials such as brochures, magazines, flyers, posters, digital marketing assets and billboards ensuring to deliver competitive ROI.
• Developing strategies and tactics to boost the company’s reputation and drive qualified traffic 
• Liasing with in-house graphic designers and external suppliers with all marketing assets
• Produce valuable and engaging content for online and printed publications and copywriting content created by the marketing team and beyond to attract and convert target groups.
• Liasing with the PR team to ensure all output is on brand and reaching the correct publications and demographics as well as managing any PR activations.
• Overseeing the digital marketing team and ensuring the publishing of highly creative and original, high-quality content on our digital channels to ensure the content is informative and appealing
• Reporting on marketing campaign performance, suggesting adjustments and improvements on profitability.
• Responsibility in collating information, writing reports, collecting press clippings and analysing data.
• Stay up to date with new digital technologies and updates in current technologies
• Assessing and documenting the results of marketing campaigns including but not limited to press trips, press announcements, online marketing and in venue marketing.
• Managing and approving photography and videography briefs as well as assisting on photography shoots.
• Assisting in the management of guests to venues including press and influencers.
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Analyse consumer behaviour and adjust email and advertising campaigns accordingly

Personal Characteristics:

• Marketing experience within the Dubai market preferred but not essential.
• Proven experience as a Marketing Manager
• Strong proven management skills
• Ability to use initiative in fast paced environment in live event and hospitality environments
• Reliable and good at hitting deadlines
• Excellent and proven administration skills.
• Outstanding communication skills
• Multi-tasker
• Excellent organization and time management skills
• Proficient project management skills
• Sound knowledge of marketing
• Have a good eye for detail
• Possess creativity as a skill